eTail Asia 2017 (past event)
07 - 09 March, 2017
Contact Us: 65 6722 9455
Main Conference Day 1: Wednesday, 8th March 2017
08:00 - 08:35 Conference Registration & Networking
08:35 - 08:40 Opening Remarks: WBR Singapore
08:40 - 08:45 Speed Networking
08:45 - 09:00 Chairperson Opening Remarks
09:00 - 09:20 Opening Keynote: How to Master the digital retail experience in the new customer economy
Ken Kralick
Head of Global EcommercePuma
09:20 - 10:00 All Star Panel: Behind the mask - What keeps the experts awake at night?
10:00 - 10:20 Motivational Keynote: Lessons from Mt. Everest - Why change is hard, and how you can lead change
10:20 - 11:00 iPrice E-Commerce Merchant Awards (iEMA)
In partnership with iPrice Group andTrusted Brands, eTail Asia officially introduces the inaugural iPriceE-Commerce Merchant Awards (iEMA) 2016. The iEMA 2016 was created to recognizeand honor excellence in Southeast Asia’s booming e-commerce sector with thehelp of online consumers. These awards are voted and judged by consumers.
Trusted Company
500 Startups
Google Vietnam
Asia Venture Group
- The Most Popular E-Commerce Merchant of theYear 2016
- The Highest Quality E-Commerce Merchant ofthe Year 2016
Frederick Krass
Co-Founder and Managing DirectorTrusted Company
Khailee Ng
Tech Startup Investor and Founder, Managing Partner500 Startups
Anh Nguyen
Head of MarketingGoogle Vietnam
Tim Marbach
CEO & FounderAsia Venture Group
11:00 - 11:40 Morning Networking Break @ Exhibition Hall
11:40 - 12:20 Oxford Style Debate: Executing the perfect go-to-market strategy – Featuring your company in a local marketplace is the best way to brand your product and tell your story
12:20 - 12:40 Keynote Panel: How to scale your online business globally
•Identify markets for product fit
•Identify a network of partners to Collaborate
•Sell on Multiple marketplaces
•Making Omni-Channel work
•Establishing consistent brand image and experience
•Key issues - Technologies to help you succeed
Venkataramana Rao Nott
Founder, CEOVinculum Group
Priyan V
Managing DirectorBymacht
Mike Ghasemi
Research DirectorIDC Retail Insights Asia Pacific
12:40 - 13:10 Presentation: Winning the cross-border battle in India - Which ROI does it offer and how can you expand into the region?
13:10 - 13:30 Presentation: Leading with digital - How can you make payments smarter, safer and faster?
13:30 - 14:30 Networking Lunch Break @ Exhibition Hall
STREAM A REVOLUTIONARY CUSTOMER EXPERIENCES
14:30 - 14:50 Interview: Customer experience success story – How Japan airlines created truly wonderful travel experiences that their guests did not think were possibleSTREAM B MOBILE MASTERED
14:30 - 14:50 Case Study: Mobile success story – How we revolutionized our mobile shopping experience and tripled sales in 6 monthsHamish Stone
CEOiCarAsia
STREAM C DEEP-DIVE COUNTRY CLINICS
14:30 - 14:50 Mobile-first Indonesia: How can retailers succeed in a market that embraces mobile but still doesn’t trust online payments?
Join the interactive country clinics to hear from an expert panel followed by in-depth roundtables on what the biggest online trends are in each market.
(Reserved for 40 participants)
(Reserved for 40 participants)
STREAM D SYNERGY WORKSHOP
14:30 - 14:50 Synergy Workshop: Maximize your revenues with returning customers - How to use innovative data techniques to improve customer retentionBe part of a high level brainstorm wherecompeting ideas are put forward and the best solutions are agreed upon.Contribute to a new forward-looking project and create a step-by-step actionplan on how to make it work.
(Reserved for 30 participants)
STREAM A REVOLUTIONARY CUSTOMER EXPERIENCES
14:50 - 15:10 Case Study: How to create consistent omni-channel experience and customers for lifeAnthony Chan
Head of Strategic Products and Experience Consulting, Greater AsiaSitecore
STREAM B MOBILE MASTERED
14:50 - 15:10 Stream B continuedSTREAM C DEEP-DIVE COUNTRY CLINICS
14:50 - 15:10 Stream C ContinuedSTREAM D SYNERGY WORKSHOP
14:50 - 15:10 Stream D ContinuedSTREAM A REVOLUTIONARY CUSTOMER EXPERIENCES
15:10 - 15:20 Presentation: Building codified trust is something that money can never buy: only experiences – good rich experiences – can buy this
In this workshop, the speaker will challenge you to build codified trust to meet and exceed customer expectations today. You will be engaged to think like a market leader who strives in bringing about transparency to your businesses and establish rich evolutionary consumer experiences by building upon key strategies: building beautiful products, improving security, ensuring seamless online and offline interactions and changing the status quo definition of user-interface.
STREAM B MOBILE MASTERED
15:10 - 15:20 Panel: How can you drive mobile engagement and drive ROI throughout the customer lifecycle
STREAM C DEEP-DIVE COUNTRY CLINICS
15:10 - 15:20 Stream C continuedSTREAM D SYNERGY WORKSHOP
15:10 - 15:20 Stream D continuedSTREAM A REVOLUTIONARY CUSTOMER EXPERIENCES
15:20 - 15:30 Stream A continuedSTREAM B MOBILE MASTERED
15:20 - 15:30 Stream B continuedSTREAM C DEEP-DIVE COUNTRY CLINICS
15:20 - 15:30 Case Study: Exploring the potential of Bangladesh, Pakistan, Myanmar, Laos, Camobodia, Nepal, Sri Lanka; the undiscovered markets of Asia
STREAM D SYNERGY WORKSHOP
15:20 - 15:30 Stream D ContinuedSTREAM A REVOLUTIONARY CUSTOMER EXPERIENCES
15:30 - 15:50 Case Study: How can memorable CX strategies mold the future of cross border eCommerceJack Zhang
Co-Founder & CEOAirwallex
STREAM B MOBILE MASTERED
15:30 - 15:50 Stream B continuedSTREAM C DEEP-DIVE COUNTRY CLINICS
15:30 - 15:50 Stream C continuedSTREAM D SYNERGY WORKSHOP
15:30 - 15:50 Stream D continued15:50 - 16:30 Networking Afternoon Break @ Exhibition Hall
STREAM A INSPIRING CUSTOMER LOYALTY
16:30 - 17:10 Panel: How to address the challenges of increasing customer acquisition cost and the need to improve marketing efficiency using cross-platform personalization, conversion rate optimization, and other initiatives
Moderator:
Patrick Steinbrenner Managing Director, APAC Insider
Speakers:
Weichao Du Assistant Manager, eCommerce Singapore Airlines
Shobhit Dutta Co-Founder HipVan
James Yeang Head of Android and iOS Apps, Web, Online Marketplaces (eBusiness) Maxis
Tabah Yudhananto Senior Manager Digital Marketing, Partnerships, and CRM Blibli.com
Patrick Steinbrenner Managing Director, APAC Insider
Speakers:
Weichao Du Assistant Manager, eCommerce Singapore Airlines
Shobhit Dutta Co-Founder HipVan
James Yeang Head of Android and iOS Apps, Web, Online Marketplaces (eBusiness) Maxis
Tabah Yudhananto Senior Manager Digital Marketing, Partnerships, and CRM Blibli.com
Patrick Steinbrenner
Managing Director, APACInsider
Weichao Du
Assistant Manager, eCommerceSingapore Airlines
Shobhit Dutta
Co-FounderHipVan
James Yeang
Head of Android and iOS Apps, Web, Online Marketplaces (eBusiness)Maxis
Tabah Yudhananto
Senior Manager Digital Marketing, Partnerships, and CRMBlibli.com
STREAM B NEXT GENERATION CONVERSION
16:30 - 17:10 Case Study Revolution: Messaging apps and shopping - How to use conversational commerce to complete the purchaseSTREAM C DEEP-DIVE COUNTRY CLINICS
16:30 - 17:10 Fast growing Malaysia: How can you maximize revenue in a market that’s young, active on social media and most importantly is willing to make credit card payments online?STREAM D SYNERGY WORKSHOP
16:30 - 17:10 Synergy Workshop: Mastering content marketing - How can content marketing drive sales and maximise profitability?Swati Gauba
FounderHoppingo
STREAM A INSPIRING CUSTOMER LOYALTY
17:10 - 17:20 Presentation: Guide to Multi-Channel Customer SupportTom Blackman
Director of Sales, AsiaZendesk
STREAM B NEXT GENERATION CONVERSION
17:10 - 17:20 Stream B continuedSTREAM C DEEP-DIVE COUNTRY CLINICS
17:10 - 17:20 Stream C ContinuedSTREAM D SYNERGY WORKSHOP
17:10 - 17:20 Stream D ContinuedSTREAM A INSPIRING CUSTOMER LOYALTY
17:20 - 17:30 Stream A continuedSTREAM B NEXT GENERATION CONVERSION
17:20 - 17:30 Case Study Revolution: The future of mobile web - How can you drive user experience, performance, usage and profitability?Anuvrat Rao
Head of Product Partnerships, India & Southeast AsiaSTREAM C DEEP-DIVE COUNTRY CLINICS
17:20 - 17:30 Stream C ContinuedSTREAM D SYNERGY WORKSHOP
17:20 - 17:30 Stream D ContinuedSTREAM A INSPIRING CUSTOMER LOYALTY
17:30 - 17:50 Case Study: Taking stock - What can we learn from market insights to improve customer experience and loyalty?Yu Xian Lim
Author and AnalystEuromonitor International
STREAM A REVOLUTIONARY CUSTOMER EXPERIENCES
17:30 - 17:50 Stream B continuedSTREAM C DEEP-DIVE COUNTRY CLINICS
17:30 - 17:50 Stream C continuedSTREAM D SYNERGY WORKSHOP
17:30 - 17:50 Stream D continuedSTREAM A INSPIRING CUSTOMER LOYALTY
17:50 - 18:10 Case Study Revolution: How to find a balance between simply growing your customer base and cultivating devoted followersIsabel Gonzalez
CEOKlaud9